Brand Story

WMARK is a high-end professional hairdressing brand favored by consumers. The brand was born in 2013, but the history of WMARK can be traced back to 2006, when the founder Guo Sihai and his wife Ms. KIKI set up their own NEWGAIN export company in Shenzhen, China, specializing in the export of beauty and hairdressing appliances.

Knowing the market well and pursuing progress, Mr. Guo registered the KIKI NEWGAIN brand under his wife’s name in 2008, and successfully entered the African market with household hair clippers and blades. Now the brand is well-known in Africa. However, the KIKI NEWGAIN brand focuses only on household products. In 2013, NEWGAIN registered the WMARK trademark, and focused on professional hair salon products and high-end men’s care appliances. In 2013, WMARK first launched professional hair clipper blades with blue sticker packaging and rechargealbe hair trimmer NG-999. Its stable quality, reasonable price, and superior performance helped WMARK win our first customers. Then in 2015, WMARK launched W-1 and W-2 professional hair clipper blades which are made of the imported material .

In 2016, NG-101 and NG-103 series of professional recharegeable hair clippers were launched. In 2017, the hair clippers developed with transparent shell achieved  hot sales in the market, and WMARK products were quickly introduced into Southeast Asia and South America markets. In 2018, NG-2019 and NG-2020 series of rechargeable hair clipper with metal shell were launched. Their professional quality blades and high performance have been highly praised and appreciated by customers all over the world.

 

In recent years, our market share continues to expand, more and more consumers use our products, but we are never proud, and we persist in listening to customers’ feedback with a humble attitude, constantly improving the quality of products and developing new products with with a positive and responsible attitude. In order to better promote products, we launched the WMARK flagship store on AliExpress in 2017. In 2018, WMARK was launched on Amazon in the United States and Canada, and in 2019, WMARK flagship store was established on 1688 in China. In 2021, we registered WMARK.GLOBAL account on Instagram, and promote products through other social media platforms such as Tiktok and Youtube. The official website of WMARKGLOBAL was officially released in 2022.

 

Nowadays, WMARK has loyal brand agents and distributors in many markets around the world, and WMARK is constantly introducing more high-quality new products to reward our customers.